Mission Statement

Associate helping customerMission
The Mission of the Board is to lawfully sell spirituous liquor as a transparent social enterprise, providing innovation, employee empowerment and advancement for our community.

To be a trusted and innovative leader in the spirits industry connecting people, purpose, and community. 

Our Values


Diversity, Equity & Inclusion, Accessibility & Belonging

Action Orientation – “Go Get It”

H.I.T. – Honesty, Integrity, Trust